Chapelton

Chapelton is a £2 billion development near Aberdeen, based on the principals of New Urbanism (promoting the development of walkable, mixed-use communities). At 8000 homes will be the largest New Town ever built in Scotland.

Diode has been the digital partner with Chapelton from the outset, firstly designing branding for the town (and the development company, Elsick Development Company). From there we developed a website which would serve to increase awareness of the development and make resources available to interested parties, which now has evolved to also to market properties as they become available.

Following the branding and website, we also produced a video to give information about the town and what it has to offer as well as an ongoing HTML email campaign.

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Chapelton is a £2 billion development near Aberdeen, based on the principals of New Urbanism (promoting the development of walkable, mixed-use communities). At 8000 homes will be the largest New Town ever built in Scotland.

Diode has been the digital partner with Chapelton from the outset, firstly designing branding for the town (and the development company, Elsick Development Company). From there we developed a website which would serve to increase awareness of the development and make resources available to interested parties, which now has evolved to also to market properties as they become available.

Following the branding and website, we also produced a video to give information about the town and what it has to offer as well as an ongoing HTML email campaign.

Visit Site